Migrate from WooCommerce to Shopify

WooCommerce gave you freedom when you started. WordPress, a free plugin, and you were selling. The trouble arrives when the store grows and that freedom turns into a long list of plugins you have to maintain, update and watch in case they break each other.

It is the pattern we see most often. A theme or payment plugin update leaves checkout broken, or hosting slows to a crawl during a campaign because WordPress was never designed to absorb ecommerce traffic spikes. From that point on, every hour of downtime is lost revenue.

What actually gets difficult

This is not simply copying products across. Specific parts of WooCommerce cause real problems when handled carelessly.

• Product variations. WooCommerce handles attributes and variations very loosely. Shopify enforces a limit on options per product. If your catalogue has deep combinations such as size plus colour plus material, each one needs a decision about how it gets reorganised.
• Customers and passwords. Passwords cannot be transferred as they are, because each platform hashes them differently. You need a plan for how existing customers get back in without it feeling like registering from scratch.
• Product reviews. If you use a reviews plugin, those reviews live in a WordPress table Shopify does not read natively. If they matter to your conversion rate, they have to be migrated separately.
• URL structure. WordPress typically uses /product/product-name. Shopify uses /products/ for products and /collections/ for categories. Without a proper old-to-new mapping, you lose the search equity you have accumulated.

Why we take this one personally

In late 2025 we migrated SKINVITY, a femtech brand, from WooCommerce to Shopify ourselves. We do not bring it up as a polished case study. We bring it up because having done it end to end, we know exactly where time disappears when you skip the manual redirect review, and where a client feels the difference between a store that merely works and one that sells better.

We are not alone in seeing this as a natural growth step. Brands such as Twothirds and NURRK made the same move once WooCommerce stopped fitting how they needed to operate.

How we run it

We start by auditing what you have: the catalogue, the live integrations covering payments, ERP and marketing, and everything that depends on third-party plugins. We migrate products, collections, customers and order history into a staging environment, where we verify nothing was dropped before touching production.

In parallel we build the 301 redirect map and rebuild the buying experience on Shopify, taking advantage of what the platform does well instead of replicating your old theme.

Want to know what it costs or how long it takes for your specific setup? Tell us how your store is built and we will tell you what we expect to find.